{"id":20272,"date":"2026-03-09T16:25:30","date_gmt":"2026-03-09T15:25:30","guid":{"rendered":"https:\/\/test.srlabs.it\/about-us\/"},"modified":"2026-05-05T12:51:06","modified_gmt":"2026-05-05T10:51:06","slug":"about-us","status":"publish","type":"page","link":"https:\/\/www.srlabs.it\/en\/about-us\/","title":{"rendered":"About us"},"content":{"rendered":"

SR Labs<\/span> was founded in 2001 with the intent of applying eye tracking technology to the real world.<\/span><\/h1><\/div><\/div><\/div>

SR Labs is a company that for over 20 years has been developing solutions based on eye-tracking technology<\/strong>, an advanced technology that allows for the analysis of eye movements to understand where attention is placed, decision-making processes, and the modes of interaction between people, products, and environments.<\/h3><\/div><\/div><\/div><\/div><\/div>
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Our Mission<\/h1><\/div>

Through research, development, training, and consultancy,<\/strong> we help businesses and organizations transform data on attention and human behavior into concrete decisions and innovation<\/strong>.<\/h3><\/div><\/div><\/div><\/div><\/div>

Our expertise originated in the healthcare sector<\/strong>, where we established ourselves as a leading authority in Italy for assistive technologies dedicated to communication and mobility<\/strong>. Over time, we have expanded the application of eye-tracking into applied neuroscience for market research,<\/strong> integrating technologies such as eye-tracking and EEG to analyze consumer behavior, enhance user experience, and support companies in developing more effective products, interfaces, and marketing strategies.<\/p>\n

Through our Research & Development department<\/strong>, we also work on pioneering new forms of human-machine interaction<\/strong>, integrating eye-tracking across various application contexts and industrial production processes.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

Experience<\/h1><\/div><\/div><\/div><\/div><\/div>
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market research studies, usability tests, and UX projects<\/div><\/div><\/div>
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laboratories, scientific research centers, and Universities set up with eye tracking technology through our consultancy and training<\/div><\/div><\/div>
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patents, copyrights, and registered trademarks<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div>

SR Labs is an Official Supplier of AC Monza<\/h3><\/div>
\"collaborazione<\/span><\/div><\/div><\/div><\/div><\/div>
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Want to know more? Contact us<\/h1><\/div><\/div><\/div>
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