{"id":13389,"date":"2019-05-28T09:36:54","date_gmt":"2019-05-28T08:36:54","guid":{"rendered":"https:\/\/www.srlabs.it\/marketing-usability\/eye-tracking-and-market-research\/"},"modified":"2024-07-10T11:14:44","modified_gmt":"2024-07-10T10:14:44","slug":"eye-tracking-and-market-research","status":"publish","type":"page","link":"https:\/\/www.srlabs.it\/en\/marketing-usability\/eye-tracking-and-market-research\/","title":{"rendered":"EYE TRACKING AND MARKET RESEARCH"},"content":{"rendered":"[vc_row type=&#8221;full-width-section&#8221; parallax=&#8221;content-moving&#8221; parallax_image=&#8221;10701&#8243; overlay=&#8221;1&#8243; overlay_color=&#8221;rgba(209,27,102,0.71)&#8221; css=&#8221;.vc_custom_1555405438751{padding-top: 80px !important;padding-bottom: 80px !important;}&#8221;][vc_column][vc_column_text]\n<h1 style=\"text-align: center; color: #ffffff;\">EYE TRACKING AND MARKET RESEARCH<\/h1>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;full-width-content&#8221; css=&#8221;.vc_custom_1553707709877{margin-top: 50px !important;margin-bottom: 20px !important;padding-right: 5% !important;padding-left: 5% !important;}&#8221;][vc_column width=&#8221;1\/3&#8243; animation=&#8221;rda_flipInY&#8221; css=&#8221;.vc_custom_1524560243616{margin-bottom: 10% !important;}&#8221;][vc_single_image image=&#8221;12183&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1524560354155{margin-top: 5% !important;}&#8221;][vc_custom_heading text=&#8221;UX &amp; USABILITY&#8221; font_container=&#8221;tag:h2|text_align:center|color:%2335383e&#8221; google_fonts=&#8221;font_family:Open%20Sans%3A300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C800%2C800italic|font_style:300%20light%20regular%3A300%3Anormal&#8221; css=&#8221;.vc_custom_1553084567299{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221; el_class=&#8221;ricerche_titoli&#8221;][vc_column_text css=&#8221;.vc_custom_1555061556000{padding-right: 10% !important;padding-bottom: 40px !important;padding-left: 10% !important;}&#8221;]\n<h4 style=\"text-align: center;\">Understand how users explore your website or your interface. Accurately establish the effectiveness of the call-to-action, increase user friendliness optimizing UX, creating a bond with your users.<\/h4>\n[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243; animation=&#8221;rda_flipInY&#8221; css=&#8221;.vc_custom_1524560249612{margin-bottom: 10% !important;}&#8221;][vc_single_image image=&#8221;12184&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1524560349305{margin-top: 5% !important;}&#8221;][vc_custom_heading text=&#8221;ADV &amp; PACKAGING&#8221; font_container=&#8221;tag:h2|text_align:center|color:%2335383e&#8221; google_fonts=&#8221;font_family:Open%20Sans%3A300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C800%2C800italic|font_style:300%20light%20regular%3A300%3Anormal&#8221; css=&#8221;.vc_custom_1553084896530{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221; el_class=&#8221;ricerche_titoli&#8221;][vc_column_text css=&#8221;.vc_custom_1555061551669{padding-right: 10% !important;padding-bottom: 40px !important;padding-left: 10% !important;}&#8221;]\n<h4 style=\"text-align: center;\">Analyze spontaneous observation reactions to your creative proposals. Measure objectively the appeal of you composition items and boost the communication value of your material.<\/h4>\n[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243; animation=&#8221;rda_flipInY&#8221; css=&#8221;.vc_custom_1524560255416{margin-bottom: 10% !important;}&#8221;][vc_single_image image=&#8221;12185&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;.vc_custom_1524560344116{margin-top: 5% !important;}&#8221;][vc_custom_heading text=&#8221;SHOPPER EXPERIENCE&#8221; font_container=&#8221;tag:h2|text_align:center|color:%2335383e&#8221; google_fonts=&#8221;font_family:Open%20Sans%3A300%2C300italic%2Cregular%2Citalic%2C600%2C600italic%2C700%2C700italic%2C800%2C800italic|font_style:300%20light%20regular%3A300%3Anormal&#8221; css=&#8221;.vc_custom_1553084903617{padding-top: 30px !important;padding-bottom: 30px !important;}&#8221; el_class=&#8221;ricerche_titoli&#8221;][vc_column_text css=&#8221;.vc_custom_1555061546515{padding-right: 10% !important;padding-bottom: 40px !important;padding-left: 10% !important;}&#8221;]\n<h4 style=\"text-align: center;\">Record consumers vantage points while they navigate the store and identify which aspects shall be considered in the decision making process. Optimize your product visibility and of your marketing and communication initiatives.<\/h4>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;full-width-section&#8221; css=&#8221;.vc_custom_1555061491141{margin-top: 20px !important;}&#8221;][vc_column][vc_column_text css=&#8221;.vc_custom_1554992189280{margin-bottom: 20px !important;}&#8221;]\n<h2 style=\"text-align: center; color: #35383e; font-weight: 400;\">WATCH OUR FULL PRESENTATION<\/h2>\n[\/vc_column_text]<style type=\"text\/css\" >#b_cg8lwocoelt3s5xsnava a{color:#d22f72; background:; border-style:solid; border-color:#d22f72; margin-top:30px; margin-bottom:0px;  margin-left:0px; margin-right:0px; font-weight:700; border-radius:10px;}#b_cg8lwocoelt3s5xsnava a:hover{color:#ffffff ; background:#d22f72 ; border-color:#d22f72;}<\/style><div class=\"ta_center tf_btn_pos\" id=\"b_cg8lwocoelt3s5xsnava\" ><a class=\"rd_stroke_bt medium_rd_bt border_1px  \" href=\"https:\/\/www.srlabs.it\/wp-content\/uploads\/2020\/03\/Research_Solution.pdf\" target=\"yes\"   >RESEARCH SOLUTION<\/a><\/div>[vc_empty_space height=&#8221;50px&#8221;][\/vc_column][\/vc_row][vc_row type=&#8221;full-width-section&#8221; css=&#8221;.vc_custom_1555062245568{padding-top: 3% !important;padding-bottom: 5% !important;background-color: #d22f72 !important;}&#8221;][vc_column animation=&#8221;rda_fadeIn&#8221;][vc_column_text css=&#8221;.vc_custom_1555062190149{padding-right: 10px !important;padding-left: 10px !important;}&#8221;]\n<h2 style=\"text-align: center; color: white;\">CONTACT US FOR A CONSULTATION ON EYE TRACKING AND MARKETING RESEARCH<\/h2>\n[\/vc_column_text][vc_column_text css=&#8221;.vc_custom_1559206780343{margin-top: 40px !important;}&#8221; el_class=&#8221;misureForm&#8221;]\n<p style=\"text-align: center;\"><div class=\"bg-margin-for-link\"><input type='hidden' bg_collapse_expand='69dd21b01d7138024719579' value='69dd21b01d7138024719579'><input type='hidden' id='bg-show-more-text-69dd21b01d7138024719579' value='CONTACT US'><input type='hidden' id='bg-show-less-text-69dd21b01d7138024719579' value='MAYBE LATER'><a id='bg-showmore-action-69dd21b01d7138024719579' class='bg-showmore-plg-link  '  style=\" color:#FFFFFF;contattaci;\" href='#'>CONTACT US<\/a><div id='bg-showmore-hidden-69dd21b01d7138024719579' >\n<p style=\"text-align: center\"><div role=\"form\" class=\"wpcf7\" id=\"wpcf7-f13204-o1\" lang=\"en-US\" dir=\"ltr\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en\/wp-json\/wp\/v2\/pages\/13389#wpcf7-f13204-o1\" method=\"post\" class=\"wpcf7-form init\" novalidate=\"novalidate\" data-status=\"init\">\n<div style=\"display: none;\">\n<input type=\"hidden\" name=\"_wpcf7\" value=\"13204\" \/>\n<input type=\"hidden\" name=\"_wpcf7_version\" value=\"5.4.2\" \/>\n<input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/>\n<input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f13204-o1\" \/>\n<input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/>\n<input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<input type=\"hidden\" name=\"_wpcf7_recaptcha_response\" value=\"\" \/>\n<\/div>\n<div><label style=\"color:#ffffff;\"> YOUR NAME *<span class=\"wpcf7-form-control-wrap your-name\"><input type=\"text\" name=\"your-name\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" \/><\/span> <\/label><\/div>\n<div><label style=\"color:#ffffff;\"> YOUR E-MAIL *<span class=\"wpcf7-form-control-wrap your-email\"><input type=\"email\" name=\"your-email\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-email wpcf7-validates-as-required wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" \/><\/span> <\/label><\/div>\n<div><label style=\"color:#ffffff;\"> TELEPHONE <span class=\"wpcf7-form-control-wrap telefono\"><input type=\"tel\" name=\"telefono\" value=\"\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-tel wpcf7-validates-as-tel\" aria-invalid=\"false\" \/><\/span> <\/label><\/div>\n<div><label style=\"color:#ffffff;\">SUBJECT *<span class=\"wpcf7-form-control-wrap oggetto\"><input type=\"text\" name=\"oggetto\" value=\"Marketing &amp; Research - Information and products\" size=\"40\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" \/><\/span> <\/label><\/div>\n<div><label style=\"color:#ffffff;\">HOW CAN WE HELP YOU? 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