{"id":20950,"date":"2025-10-16T10:41:57","date_gmt":"2025-10-16T08:41:57","guid":{"rendered":"https:\/\/test.srlabs.it\/case-studies\/pizarro-case\/"},"modified":"2026-05-05T14:49:49","modified_gmt":"2026-05-05T12:49:49","slug":"pizarro-case","status":"publish","type":"avada_portfolio","link":"https:\/\/www.srlabs.it\/en\/newsroom-en\/pizarro-case\/","title":{"rendered":"Pizarro Case"},"content":{"rendered":"

Client<\/p><\/div><\/div><\/div>

Familia Pizarro<\/h1><\/div><\/div><\/div>

Date<\/p><\/div><\/div><\/div>

October 2025<\/h1><\/div><\/div><\/div>

Services<\/p><\/div><\/div><\/div>

<\/h1><\/div><\/div><\/div><\/div>
Visit site<\/span><\/a><\/div><\/div><\/div>

The objective was to verify whether the two samples were aligned with the product’s target audience and the intended marketplace, and to determine which of the two performed better.<\/p><\/div><\/div><\/div><\/div><\/div>

Research Goals<\/h2><\/div>

The primary objective of this test is to evaluate the sensory differences between the two products (Trial 6 and Trial 7) through a neurosensory analysis involving the senses of smell and taste.<\/h4><\/div>

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  1. To investigate consumers’ subjective preference regarding the two products.<\/li>\n
  2. To evaluate whether the cocoa notes emerge and leave a lasting impression on the consumer\u2019s mind.<\/li>\n
  3. To investigate the perceived quality of the two products.<\/li>\n
  4. To identify the positive and negative notes.<\/li>\n<\/ol><\/h4><\/div><\/div><\/div><\/div><\/div>